Privacy Policy
Last Updated: Sep 25, 2026
The Founder Life (“The Founder Life,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you access or use the Founder Life Architect, our website at https://thefounderlife.com, and related services (collectively, the “Services”).
The Founder Life Architect is an AI-powered experience designed to help founders reflect on their goals, business, clients, positioning, and personal vision and create a personalized Founder Life Foundation.
By using the Services, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
We collect information in several ways depending on how you use the Services.
A. Account and Contact Information
When you create or use an account, we may collect information such as:
- Name or preferred name
- Email address
- Account authentication information
- City and state or other location information you choose to provide
- Information associated with a third-party sign-in service, such as Google, if you choose to use it
If you sign in through a third-party authentication provider, we receive only the information that provider makes available to us in accordance with your settings and its privacy practices.
B. Information You Provide to the Founder Life Architect
The Founder Life Architect is designed as a personalized, conversational experience. As a result, you may choose to provide information about yourself, your life, and your business, including:
- Your business idea, business stage, experience, products, or services
- Your professional background and business history
- Your business goals and plans
- Your work preferences, schedule, and non-negotiables
- Your personal and professional fears or challenges
- Your ideal lifestyle and future goals
- Financial goals, including income or revenue targets
- Information about your ideal clients or customers
- Information about competitors or businesses you ask us to analyze
- Your values, mission, personal story, and business purpose
- Your desired market position and business strategy
- Your responses to surveys, feedback requests, or testimonial requests
- Any other information you choose to enter into the conversation
Some of these responses may be personal or sensitive to you. You control what you choose to share. Please do not submit information such as Social Security numbers, government identification numbers, financial account credentials, medical records, or other information that is not necessary to use the Services.
C. Generated Content and Progress
We may store information generated through your use of the Services, including:
- Your progress through the Founder Life Architect
- Saved answers and revisions
- Conversation history or relevant conversational context
- Founder archetype results
- Client and founder profiles
- Positioning statements
- Brand Heart content
- Business scorecards
- Your Founder Life Foundation
- AI-generated summaries, analyses, and other outputs
We use this information to allow you to continue your experience, review or edit your work, and generate your personalized outputs.
D. Voice and Dictation Data
If you choose to use our voice-to-text dictation feature, your audio is recorded temporarily in your browser and processed solely to convert your speech into text. Audio recordings are transmitted securely, held only in volatile memory during real-time transcription, and immediately discarded once the text transcript is generated. We do not retain, store, log, or use your audio recordings for any purpose, including AI training. Only the resulting text you choose to submit is stored with your account.
E. Competitor and Research Information
If you provide a competitor name, website, URL, or other business information, we may use that information to retrieve or analyze publicly available information for the competitor research and positioning portions of the Services.
F. Feedback and Testimonials
If you complete a survey or provide feedback, we may collect:
- Ratings
- Written feedback
- Information about what you learned from the experience
- Information about how the experience affected your business
- Testimonial responses
We will not publish your feedback as an attributed testimonial without your permission.
G. Usage and Technical Information
When you interact with the Services, we may automatically collect certain technical information, such as:
- Browser and device type
- IP address
- Approximate location derived from an IP address
- Pages or features accessed
- Dates and times of activity
- Login or authentication events
- Error and diagnostic information
- Information about how the Services are used
We may use cookies, local storage, and similar technologies for authentication, security, preferences, session continuity, and, if enabled, analytics.
2. How We Use Information
We may use the information we collect to:
- Create and manage your account
- Authenticate users and protect account access
- Provide and operate the Founder Life Architect
- Remember your answers and progress
- Personalize questions and responses based on information you previously provided
- Avoid asking you for information you have already shared
- Generate summaries, calculations, profiles, analyses, positioning content, and other outputs
- Generate your Founder Life Foundation and related downloadable materials
- Perform competitor research requested through the Services
- Improve the accuracy, functionality, user experience, and reliability of the Services
- Respond to support requests
- Diagnose technical problems
- Prevent fraud, misuse, or security incidents
- Understand how users interact with the product
- Analyze feedback and improve future versions of the Founder Life Architect
- Communicate with you regarding the Services
- Comply with applicable legal obligations
- Enforce our Terms of Service or other agreements
We may also use aggregated or de-identified information for analytics, research, product development, or business planning where that information does not reasonably identify you.
3. Artificial Intelligence
The Founder Life Architect uses artificial intelligence to provide conversational responses, synthesize information you provide, perform certain research or analysis, and generate personalized outputs.
To provide these features, information from your conversation may be transmitted to the AI model or AI service provider configured for the Services.
AI-generated content may contain errors or incomplete information. The Founder Life Architect is intended to support reflection and business planning and should not be considered legal, financial, tax, medical, or other professional advice.
The Services are not designed to use automated decision-making to make decisions that produce legal or similarly significant effects concerning you, such as determining employment, credit, housing, insurance, or eligibility for government benefits.
Our AI capabilities are powered by enterprise AI services (including Google Gemini via the Lovable AI Gateway). Conversation inputs and audio dictations transmitted through these APIs are processed strictly to deliver the service and are not used to train public machine learning models.
4. How We Share Information
We may disclose information to third parties when necessary to operate the Services.
These may include:
Service Providers
Companies that provide services such as:
- Website and application hosting
- Database and cloud infrastructure
- Authentication
- Artificial intelligence processing
- Speech-to-text processing
- Email delivery
- Analytics
- Customer support
- Security and error monitoring
- Payment processing, if applicable
These providers may access information only as necessary to perform services on our behalf and are subject to their own contractual and legal obligations.
Authorized Team Members
Authorized employees, contractors, administrators, or service providers working with The Founder Life may access account, progress, support, feedback, or other information when reasonably necessary to operate, support, secure, or improve the Services.
Legal and Safety Reasons
We may disclose information if we reasonably believe disclosure is necessary to:
- Comply with applicable law, regulation, court order, or legal process
- Protect the rights, property, or safety of The Founder Life, our users, or others
- Investigate fraud, abuse, security issues, or violations of our agreements
Business Transfers
If The Founder Life is involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar transaction, information may be transferred as part of that transaction, subject to applicable law.
We do not sell personal information or share personal information for cross-context behavioral advertising.
5. Authentication and Third-Party Services
Certain portions of the Services may rely on third-party providers.
For example, if you choose Google sign-in, Google processes authentication information under Google's own terms and privacy policy.
The Founder Life Architect may also contain links to third-party websites, including competitor websites, resources, payment pages, or external AI platforms. We are not responsible for the privacy or security practices of those third parties.
6. Your Founder Life Foundation and External AI Tools
One purpose of the Founder Life Architect is to create a Founder Life Foundation that you can download and use with other AI platforms or business tools.
Your Foundation may contain information you provided throughout the experience, including personal narratives, business information, financial goals, client information, and other details.
Once you download, copy, upload, or otherwise provide your Foundation or AI Foundation Prompt to another service, that service's privacy policy and data practices apply. The Founder Life does not control how an external service processes information you independently provide to it.
We encourage you to review the privacy settings and data-use policies of any external AI platform before uploading your Foundation.
7. Data Retention
We retain personal information for as long as reasonably necessary to provide the Services, maintain your account and progress, fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements.
Different categories of information may be retained for different periods.
If you request deletion of your account or personal information, we will process the request in accordance with applicable law. Certain information may remain in backups or may be retained where necessary for legal, fraud-prevention, security, or accounting purposes.
8. Data Security
We use reasonable administrative, technical, and organizational safeguards intended to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no internet transmission, cloud service, or storage system can be guaranteed to be completely secure. You should use a strong password, protect your login credentials, and notify us if you believe your account has been compromised.
9. Your Privacy Choices and Rights
Depending on where you live, you may have rights regarding your personal information, including the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate information
- Request deletion of certain personal information
- Request a copy or export of certain information
- Object to or restrict certain processing
- Withdraw consent where processing is based on consent
- Opt out of certain marketing communications
- Exercise additional rights provided by applicable privacy laws
Some rights are subject to exceptions or verification requirements.
To submit a privacy request, contact us at info@thefounderlife.com.
We may need to verify your identity before processing certain requests.
If applicable law provides a right to appeal our response to a privacy request, you may submit an appeal by contacting us at the same address and stating that your request is an appeal.
10. Marketing Communications
If you subscribe to marketing communications, you may opt out at any time by using the unsubscribe link provided in the communication or by contacting us.
Opting out of marketing communications does not prevent us from sending transactional or service-related communications, such as account, security, purchase, or support notices.
11. Children's Privacy
The Services are intended for adults and business users and are not directed to children under 13.
We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child in circumstances prohibited by applicable law, we will take appropriate steps to delete it.
If you believe a child has provided personal information to us, please contact us at info@thefounderlife.com.
12. International Users
The Founder Life and its service providers may process or store information in countries other than the country where you live.
Where required by applicable law, we use appropriate safeguards for international transfers of personal information.
Users in certain jurisdictions may have additional rights regarding how their information is transferred and processed.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time as the Founder Life Architect evolves, our service providers change, or legal requirements change.
When we make changes, we will update the “Last Updated” date above. If changes are material, we may provide additional notice as required by law.
14. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, contact:
- The Founder Life
- Legal entity: The Founder Life LLC
- Email: info@thefounderlife.com
- Website: https://www.thefounderlife.com/